The present web marketing buzzword making waves around the world is email marketing. Email marketing is a very effective way to promote your business and the services and products you sell. Not only does it help in reaching out to a great customer base in a personalized manner, but because it uses the Internet as a medium for this contact, there are no geographical boundaries, it is completely free and there is no limit to the number of people you can communicate with via email!
Market research has revealed email advertising to be one of the most popular and effective strategies in online marketing. Why? Because it offers the best results in terms of return on investment. What is tricky about email marketing is that there is no sure-fire recipe for success. Each business needs to work towards understanding what message delivered in what method will resonate most strongly with their target audience. And of course, in order to do this, you need to know something about email marketing and the plethora of tools, strategies and services this rather broad term encompasses.
Email Training with WorldClass
Even professional online marketers will struggle to exactly define what email marketing is and how one can implement it successfully to get the desired results. The entire realm is really trial and error. No amount of email training could teach you what years of experience can, which is where the team at WorldClass comes in! We have combined our multiple arenas of expertise into a sophisticated email training module for entrepreneurs who wish to better understand what it takes to make a success of their business online.
The WorldClass email training module offers valuable email training courses, marketing tips and advice from the best in the industry. Armed with this education, you can apply your knowledge directly to your business, thus allowing you to pursue constant improvement. And any online marketer will tell you; improving your marketing strategy translates itself into greater website traffic, better lead conversion and increased sales!
What to Expect from the WorldClass Email Training Module
Our WorldClass email training is designed to help you understanding the benefits afforded by email marketing as well as the intricacies involved in setting up an effective campaign. You can get an idea on how you can enhance customer communication through the creation of a newsletter and other literatures related to your products. The email training module will also give you an idea of how much impact your email message has and how you can seek endless improvement with your campaigns. There are so many more advantages with email marketing, which you can easily learn from our email training guide. Some of the salient features of our email training program are:
• Taking a thoroughly professional approach
• Customized contact management system
• Superior tracking system
So, if you want to improve on your email marketing front – and your ability to successfully manage your own business’ campaigns, then don’t hesitate to contact WorldClass.
An Email Training Teaser: Understanding Email Marketing
There are two distinct styles of email. One is informational (a traditional newsletter), and the other is promotional. The promotional email is designed specifically to make sales. You can’t do both in a single email. You will want to assign someone to be responsible to:
•Create drafts of emails for distribution
•Send to the client’s team for approval/edits
•Test the newsletter in Gmail, Hotmail, Yahoo, AOL, and Mac for layout integrity and deliverability
•Images, links, spam filter checks
•Message sent in text AND html
•Schedule email for optimal delivery
WorldClass can work with you to provide email training and support for any of the technical activities you may require. We recommend that you prepare and send two to three emails per month as part of this service. And whatever you do, make sure that you have final approval from all parties concerned before you send out your newsletters. During the course of your email training, you will work closely with our team in crafting the communication strategy so that the purpose and tone of your emails are agreed upon in advance. The overall message should match and support your business’ brand identity.
To learn more about our email training services and tools at affordable rates, please contact us at +1 866.347.3321, or you can email us at Contact@WorldClass.com to set up your free consultation!